Barnkanalen is the kids channel and kids web platform at SVT. At barnkanalen.se we have had an interactive coloring book for a few years. Our editors publish books with pictures of characters from our shows and the kids can then color the pictures on our various sites. This is really popular among our younger visitors so in May 2013 we where tasked with enhancing the functionality of the painting book. I used Paper Prototyping as my main tool to define the interactions in the editorial interface before it was developed.
All adults know that dragons giggle when they are tickled. But many kids have not found that out yet. So we in the Bolibompa team set out to build a digital dragon who kids relate to and whom they want to tickle! A Ticklish Mission.
Sure, we are individuals. But when we are given an iPad many of us behave quite predictably. We always relax ... and are always active.
My colleagues wanted to change the look and content of an important part of Barnplay.se. I thought the current one was better and set out to check whether their or my variant resulted in more taps and views. Via an A/B test they proved me wrong (which I love).