Creating a foundation, validating ideas and ensuring usability is where research with customers can provide value when we create digital products. But how?
Category: interview
7 ways to infuse the scrum team with research findings
My team wants to understand why we build the things we build. So, how can I get our users into their minds? It's all individual...
Foundations for better restaurant sites
Part 8 of 8 in the series Deliverables.
To design better restaurant sites I interviewed six persons. From the discussions I got eight insights. Among them are that sites are used by newbies and regulars, that reviews are super valuable, that we want to imagine the restaurant visit before it happens, and more. The insights can help when building new sites/apps or evaluating existing ones. 8 things the site needs to enable